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Swarovski Crystals Online Application

Apply online to purchase the full range of Swarovski crystals from Bluestreak crystals

To purchase the full range of Swarovski Crystals at Bluestreak Crystals, please complete the application form below (note: fields marked with an asterisk are mandatory). All applications are reviewed within 24 hours and you will receive a reply via email once that review is complete. In some instances, we may ask for more information.

If you have any questions, please refer to the Frequenty Asked Questions section which can be found below the application form.


Frequently Asked Questions

You will find below many of the frequently asked questions that customers raise when they are going through the application and onboarding process to purchase Swarovski Crystals:

What is a Swarovski Brand Control Agreement (BCA)?

As part of the onboarding process with Swarovski, you will be asked to sign a Brand Control Agreement. The contract specifies that you are no longer allowed to use the 'Swarovski' brand name and trademark when advertising or selling your finished products / service.

If I can't use the Swarovski name, how do I describe the crystals in my designs?

Approved customers must not use the Swarovski name or logo to promote, advertise, or sell products — including on websites, social media, product packaging, or in-person marketing. You may, however, describe the crystals in alternative ways, such as:

  • “Crystals from Austria”
  • “Austrian Crystals”
  • “Crystals from Bluestreak”
How long does it take to be approved to purchase Swarovski Crystals?

Your initial application is reviewed within 24 hours and you will receive an email indicating if your application has been successful or not, or if we require further information. If you are in a hurry to purchase Swarovski crystals and require immediate access, we can complete your onboarding and provide access the same day!

I have submitted my application, can I now order Swarovski Crystals?

Unfortunately not. We can only provide you with access to purchase Swarovski Crystals from us once the brand control agreement has been signed. If you require immediate access, there is a fast track option and further information will be provided, once your application has been reviewed.

How will I know when I can start ordering Swarovski Crystal Components?

You will receive a welcome email from us informing you that your business has been fully approved by Swarovski. At this point your existing account is updated or a new account is created for you so that you can purchase Swarovski Crystals from our website.

When will I recieve my Swarovski Global Sourcing Key (GSK)?

You don’t need your GSK number to purchase Swarovski crystals from our website — simply log in to your account, and we’ll take care of everything behind the scenes. Regarding your GSK number, please note that it can take some time for Swarovski’s internal onboarding process to complete. You should receive an email directly from Swarovski, within 5 to 10 working days of your application being approved, and this email will contain your GSK number.

I don't have a business, can I still apply and buy Swarovski crystals?

We are permitted to supply Swarovski crystals to brands, businesses and professionals that create a finished product or operate a service that incorporates Swarovski Crystals. So you can still apply to purchase Swarovski Crystals if you do not have a business. Please complete as many of the fields as possible on the application form and for those that are not applicable enter N/A.

My business was approved through another partner, how can I buy Swarovski Crystals from you?

Simply complete the Application Form above and include the Global Sourcing Key (GSK) that was assigned to your business. If you do not know your GSK, your existing supplier can provide this to you.

Is there a minimum order quantity (MOQ) to purchase Swarovski Crystals?

No, we do not operate a minimum order requirement to purchase any of our brands of crystals, including Swarovski. You can order as few or as many Swarovski Crystals as required for your project.

Can I purchase Swarovski Crystals if I do not have a website or social media account?

During the onboarding process we ideally need to see evidence of your finished products or service on a website and / or social media account. However, we appreciate that not everyone has a website or social media account and therefore your application will still be processed if these cannot be provided.

Can I sell my designs if they contain Swarovski Crystals??

You are welcome to resell finished products that incorporate Swarovski crystals — for example, jewellery, accessories, clothing, or decorative items. Swarovski crystals can also be used as part of a service, such as nail art, tooth art, or other embellishment services.

The only restriction is that Swarovski crystals cannot be resold as loose components (for example, in original packaging, repackaged bags, or bulk form). Only official Swarovski Distribution Partners are authorized to sell Swarovski crystals as individual, loose crystals.

This means you can confidently create and sell your own Swarovski crystal designs or offer Swarovski crystal embellishment services, while maintaining compliance with Swarovski’s brand policies.

I apply crystals to nails and teeth, can I purchase Swarovski Crystals?

The approval criteria changed on 8 August 2023 and Swarovski Crystals are now available for artists to use on finished nail and teeth designs.

Are Swarovski Crystals worth the money?

If you are looking for the highest quality finish and sparkle for your craft, embellishment or jewellery projects, then Swarovski Crystals are worth the additional investment. Swarovski manufactures the largest range of crystal shapes, sizes and colours allowing you create unique designs. You can purchase Swarovski at Bluestreak Crystals.

Why did Swarovski stop selling crystals?

Swarovski did not stop selling crystals, they implemented restrictions on who can purchase their crystals and consolidated their network of authorised distribution partners. Bluestreak Crystals is one of very few trusted worldwide Swarovski Authorised Distribution Partners where you can continue to purchase the full range of Swarovski Crystals.

Where can I buy Swarovski crystals?

Bluestreak Crystals are one of very few remaining worldwide Swarovski Authorised Distribution Partners where you can continue to purchase the full range of Swarovski Crystals. Simply register online and approval can be gained in less than 24 hours.

What is replacing Swarovski Crystals?

You can still buy Swarovski Crystals by applying online at Bluestreak Crystals. However, if you are looking for a replacement brand without any brand restrictions, we would recommend Serinity Crystals, which are also manufactured in Austria. Serinity Crystals are the closest match to Swarovski Crystals for quality, brilliance and sparkle, and you can purchase the full range at Bluestreak Crystals.

What crystal is better than Swarovski Crystals?

Swarovski Crystals are the highest quality glass-cut crystals in the world and as such there are no crystals that offer greater quality, sparkle and brilliance to Swarovski. The only crystals that are a close match to Swarovski are Serinity Crystals and they are manufactured in Austria, just like Swarovski. You can buy both brands of crystals at Bluestreak Crystals.

What is the best alternative to Swarovski Crystals?

You can continue to purchase the full range of Swarovski Crystals through Bluestreak Crystals by registering online. However, if you are looking for an alternate brand of crystals, we would recommend Serinity Crystals. They are manufactured in Austria and are the closest match to Swarovski Crystals for quality, brilliance and sparkle. Serinity Crystals are available in a vast range of shapes, sizes and colours, and you can purchase the full range at Bluestreak Crystals.

How do I know I am buying real Swarovski Crystals?

Bluestreak Crystals are one of very few worldwide Swarovski Authorised Distribution Partners where you can purchase 100% genuine Swarovski Crystals. You can verify our credentials with Swarovski by checking our Authorised Distribution Partner Certificate on our website.

Do I need to apply to purchase the Swarovski finished products for sale on your website?

Bluestreak Crystals are a Swarovski Retail Partner where you can purchase the full range of 100% genuine Swarovski finished products such as Accessories, Home Decor, Figurines and Jewellery. You do not need to register to purchase Swarovski retail products from our website, they are available to all customers. The application form only applies to those customers that wish to purchase Swarovski crystal components.

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